For anyone accustomed with Fincher's movies, the visuals will look strangely familiar. Dark shades, sharp camera moves, many designing principles reminiscient of Fincher's work. And once you take a look into the credits, things start looking a little clearer.
The commercials, first released in July, were directed by guess who: Justin Timberlake (that's because 901 Silver Tequila is Timberlake's own brand, interestingly enough). FIGHT CLUB cinematographer Jeff Cronenweth as DoP, Rock Paper Scissors editing. Now if theses names, screens and videos below won't convince you of the Fincher connection... I'm confused!
The campaign is composed of 3 commercials, the sexiest and most notable ones feature two spectacular femme fatale (and that's not an excuse for this post!).
Director Justin Timberlake also rightfully says he's been around cameras for two thirds of his life and he sure has worked with a host of talented directors, including but not limited to Nick Cassavetes, Richard Kelly and Francis Lawrence. Most recently he was on the set in the hands of master David Fincher for the just-around-the-corner "The Social Network"... and yeah, well, it literally looks like that made an impression.
But just watch below:
"Let Them Eat Cake"
"Risk And Peril"
"Improved By Use"
Big thanks to Manny for first pointing us to these.
...and as a special treat, for those interested, a --
So what do you think?