If you have never seen this before, brace yourself: Fincher's anti-smoking ad is a one-shot, incredibly well made, very moody, with a gloomy and spine-chilling feel to it. Of course you can tell it's some twenty plus years old. But as a Fincherfanatic to the bone I can't help but sensing Fincher written all over this. Feels like a mix of "Alien3" with the mock PSAs of "Fight Club"! -- Perfectly disturbing!
Sorry for posting this so late. It should have been the first to go on. As a special surprise, I will post a curious news article related to this spot in a little bit. For now, it's this way to the video. -- Enjoy: